Our towels are flat-woven and lightweight, so they dry much quicker than a normal cotton terry towel. Our towels are flat-woven and lightweight, so they dry much quicker than a normal cotton terry towel. Made with %100 Turkish cotton Towels are so lightweight, they use less material, and production is much more energy-efficient than a typical terry cloth towel. They dry more quickly after use, so they don’t take on a musty smell.